The new app, showcased at ISE 2024, offers freedom for users to remotely create and schedule eye-catching and inspiring content on Philips B-Line Business TVs.
Part of PPDS’ commitment to delivering an ever-evolving choice of ‘total solutions’ to customers, PPDS Publisher provides the tools and freedom for businesses to remotely take total control of all their visual communication needs and creative ambitions. The Philips B-Line Business TV Series – available in 43”-75” variants – is one of PPDS’ most versatile and flexible display ranges to date.
Perfect for a variety of businesses looking to maximise engagement – whether in an office or meeting room, a busy bar, gymnasium, local sports club – the app now comes embedded into all new Philips B-Line Business TVs and can be quickly added to existing ones via a software update, for free. Requiring zero training, users can simply download PPDS Publisher – via the App Store and Google Play store – onto their preferred smart device. The app can then be securely linked to their network of TVs.
The intuitive platform presents users with an extensive list of opportunities to start creating a portfolio that can be shared directly on Philips Business TVs. For ease and inspiration, the platform comes with a growing choice of templates, which can be selected and tailored to suit. Content can be displayed on the entire screen, or presented alongside other forms, such as the screening of live sporting events. PPDS Publisher also offers the ability to schedule content at specific times, such as happy hour deals in bars, daily specials in restaurants, promotions in retail stores, or even staff celebrations (such as birthday messages) in the office. Content can be fully managed as part of a playlist, with all content set to be presented for specific durations. It can be looped throughout the day, or as part of a slide show.
Jan van Hecke, Global Product Manager, Professional TV at PPDS, commented: “We are committed to supporting our customers, ensuring we meet the needs of their businesses, be that through hardware or dedicated software solutions. With PPDS Publisher, we are giving them the tools to act on their instincts and ambitions, in the fastest, most secure, and efficient way. We have built a solution that maximise the benefits available through Philips B-Line Business TVs, letting them unleash their creative minds and ideas to better their business prospects”.
