There is also Qualcomm’s footprint in the development of Versatile Video Coding, a new standard for video compression that aims to increase streaming efficiency by 40%
Qualcomm Technologies has announced the completion of the Versatile Video Coding (VVC) standard for video compression, which is expected to go into effective use starting next year. Versatile Video Coding is designed to support the creation (and enjoyment) of ever richer digital experiences. Thanks to new and innovative solutions for the compression, decompression, processing and coded representation of video images, audio and their combination, VVC promises a more efficient video transmission and should allow a reduction of the weight of the files up to 40% compared to the previous HEVC standard, maintaining the same level of video quality. Compared to files with RAW data, the VVC standard would even offer a reduction of 1000x.
The news seems very important in a world like the current one, literally pervaded by data traffic on internet, thanks to the various collaboration and sharing platforms, as well as video and cinema on demand (just mention Netflix).
According to Marta Karczewicz, vice president of Qualcomm Technologies, who has actively worked on the development of the new video encoding, “by 2022, 82% of internet traffic will be video. In our connected world of Netflix, called Zoom and video sharing, compression of the video signal is an extremely important aspect. Qualcomm Technologies’ engineering team played a vital role in completing the standard.” All that remains is to wait to test this new and potentially very important standard.
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