Prase Media Technologies opens 2022 by announcing new partnerships with the Netgear and Novastar brands.
Prase is growing and looks to the future with renewed impulse, sending a clear message to the market through two distribution agreements. The first, NETGEAR Business, allows Prase to significantly enhance its IT investment, thanks in particular to the Pro AV line of specific switches for audio-visual installations. NETGEAR is a leading brand in networking technologies, both in the home and professional.
The specific Pro AV switches are the perfect synthesis of a user-centered design approach, which heavily focuses on the ease of installation and use of the products, as well as on the quality and technical characteristics that guarantee total reliability, power and speed. Further construction measures guarantee the modularity and scalability of the products, with a view to any design changes and expansions. NETGEAR is also a founding member of SDVoE, the well-known association of AV manufacturers and designers united by the common goal of enhancing networking technology by innovating on standardized transmission over Ethernet protocols.
The second partnership, signed with the NOVASTAR brand, of which Prase becomes a distributor for the Italian market, opens up the LED control system world. In fact, Novastar, holding the primacy of microchip components, is a world leader in the supply of LED control system solutions, designed and developed for various market applications such as entertainment, digital signage and rental.
Founded in 2008, Novastar has managed to conquer this market share thanks to the creation of a calibration system that has become the standard in the LED control system industry. Today Novastar is able to create all-in-one solutions for the control of LED structures, which are increasingly widespread in the world, with a market worth over 7.5 billion dollars a year.
With a very varied availability of quality products, the choice of components such as sending cards, boxes and controllers, associated with the construction quality of the single LED panel, determines a LEDWall installation with an exceptional visual output that lasts over time.
The Novastar product portfolio includes three main series: control systems, video processing equipment and cloud management services and are already available in the Prase catalog. As for NETGEAR, also the Pro AV line is already available starting from January 2022.