{"id":46725,"date":"2022-04-22T11:14:57","date_gmt":"2022-04-22T09:14:57","guid":{"rendered":"https:\/\/www.connessioni.biz\/panasonics-ibc-between-virtual-and-augmented-reality-and-many-partnerships\/"},"modified":"2022-04-22T11:14:57","modified_gmt":"2022-04-22T09:14:57","slug":"panasonics-ibc-between-virtual-and-augmented-reality-and-many-partnerships","status":"publish","type":"post","link":"https:\/\/www.connessioni.biz\/en\/panasonics-ibc-between-virtual-and-augmented-reality-and-many-partnerships\/","title":{"rendered":"Panasonic\u2019s IBC, between virtual and augmented reality and\u2026 many partnerships!"},"content":{"rendered":"

New solutions for virtual and augmented reality were presented by Panasonic at the last IBC, developed also thanks to the recent technological partnerships stipulated by the Japanese company<\/strong><\/p>\n

At IBC 2019<\/strong>, Panasonic<\/strong><\/a> presented a lot of interesting solutions for virtual and augmented reality, as well as new transmission features with slow motion reproduction, developed in collaboration with industry leaders. The partnerships with Zero Density<\/a>, Brainstorm<\/a><\/strong> and SimplyLive<\/strong><\/a> have been fundamental, in fact, to create proposals for broadcasters and content producers, to decrease complexity and costs by incorporating advanced technologies in production workflows.
\nLet\u2019s talk about virtual studios and augmented reality: Panasonic<\/strong><\/a> has collaborated with two leading companies in these technologies, to offer systems that perfectly integrate with their broadcast cameras. The AWUE150<\/strong><\/a> camera is the first PTZ<\/strong> device on the market to send notifications of position data (PTZF) and, because it adopts the FreeD protocol,<\/strong> it is compatible with virtual studio and augmented reality applications, and provides real-time location data to VR\/AR<\/strong> engines.<\/p>\n

\"\"<\/p>\n

Panasonic<\/strong><\/a> and Zero Density<\/strong><\/a> have joined forces to develop a particularly photorealistic virtual studio production solution for content providers and small and medium-sized TV broadcasters. The Zero Density Reality Engine<\/strong><\/a> virtual production software, in combination with the Panasonic PTZ 4K AW-UE150<\/strong><\/a> camera, offers a high quality solution, which allows more users to access virtual studio applications.
\nThe collaboration with Brainstorm<\/a>,<\/strong> supplier of 3D all-in-one graphics solutions for virtual sets, is also profitable, in order to certify the AW-UE150 4K PTZ camera<\/strong><\/a> for use with the company\u2019s products. InfinitySet<\/strong><\/a>, Brainstorm<\/strong><\/a>\u2019s award-winning solution, drastically increases the value of production in order to capture and retain new and wider audiences.
\nFor broadcasters and producers of basic and intermediate sports content, Panasonic<\/strong><\/a> has worked with SimplyLive<\/strong><\/a> to create a compact, slow-motion all-in-one production and playback system. ViBox<\/a>,<\/strong> the SimplyLive<\/strong><\/a> all-in-one compact production unit, and Panasonic\u2019s AK-UC4000 studio camera<\/strong><\/a> make it easier to engage in live productions: the combination of these two products represents an entry-level solution for small productions.<\/p>\n

\"\"
\nGuilhem Krier, Head of EMEA Head of New Business & Market Development in Panasonic Professional Video Systems Business Unit<\/strong>, comments: \u201cWe have collaborated with this new generation of broadcast technology leaders not only to allow our customers to take advantage of the best techniques for virtual study, augmented reality and transmission, but also to ensure their peace of mind, knowing that the systems will be integrated in a simple and efficient way with Panasonic<\/strong><\/a>\u2019s range of broadcast recording solutions. At IBC,<\/strong> we demonstrated how Panasonic<\/strong><\/a>\u2019s partnerships have managed to simplify the work of broadcasters and content producers.\u201d<\/p>\n

www.panasonic.com\/it<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

New solutions for virtual and augmented reality were presented by Panasonic at the last IBC, developed also thanks to the recent technological partnerships stipulated by the Japanese company At IBC…<\/p>\n","protected":false},"author":3,"featured_media":25157,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2497],"tags":[],"yoast_head":"\nPanasonic\u2019s IBC, between virtual and augmented reality and\u2026 many partnerships! - connessioni.biz<\/title>\n<meta name=\"description\" content=\"Connessioni \u00e8 un progetto di comunicazione integrata nato nel 2006 e pensato per creare un anello di congiunzione tra i mondi delle tecnologie e delle applicazioni, con quello dei loro utilizzatori e della progettazione.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.connessioni.biz\/en\/panasonics-ibc-between-virtual-and-augmented-reality-and-many-partnerships\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Panasonic\u2019s IBC, between virtual and augmented reality and\u2026 many partnerships! 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