{"id":45827,"date":"2022-04-22T11:10:04","date_gmt":"2022-04-22T09:10:04","guid":{"rendered":"https:\/\/www.connessioni.biz\/panasonic-at-fuorisalone-2018-design-can-also-be-done-with-the-air\/"},"modified":"2022-04-22T11:10:04","modified_gmt":"2022-04-22T09:10:04","slug":"panasonic-at-fuorisalone-2018-design-can-also-be-done-with-the-air","status":"publish","type":"post","link":"https:\/\/www.connessioni.biz\/en\/panasonic-at-fuorisalone-2018-design-can-also-be-done-with-the-air\/","title":{"rendered":"Panasonic at Fuorisalone 2018: design can also be done with the air!"},"content":{"rendered":"

On April 17th, with a multi-voice press conference, was inaugurated the installation created by Panasonic Design team for the 2018 edition of the Fuorisalone: a big \u201cdrop\u201d that celebrates the 100th anniversary of the company, reflecting on climate, environment and technology<\/strong>
\nTradition and technology have always been at the center of the fascinating installations that Panasonic<\/strong><\/a> has been offering to Fuorisalone<\/strong> visitors for several years, during the Milan Design Week.<\/strong> The 2018<\/strong> edition coincides with an important anniversary: the 100th<\/strong> anniversary of the Japanese giant, which is thus preparing to enter the second century of life. And it does so by \u201ctouching\u201d, as always through technology, sensitive topics such as ecology, relationship between man, art and climatic environment. The installation of this year has a great scenographic impact, located in the heart of the Academy of Brera<\/strong>: a large \u201cdrop\u201d delicately placed in the courtyard of the Academy, within which it is possible to breathe the purest air of Milan, realized thanks to the Panasonic<\/a> air conditioning technologies<\/strong>, in particular Silky Fine Mist<\/strong>, which diffuses atomized microparticles of water for all the 20<\/strong> meters of casing diameter, and Nanoe X<\/strong><\/a>, air purifier.
\n\"\"
\nBut there\u2019s more. Inside the \u201cdrop\u201d, a game of fog and projections (in 4K<\/strong> with laser projectors), as well as sound processing, immerse the viewer in a different reality, almost alien, suspended and ethereal. The design becomes ethereal, \u201cmade of air\u201d, and reinvent itself once more, in the hands of the Panasonic Design team<\/strong> led by Dr. Shigeo Usui<\/strong>.
\nAnd just dr. Usui<\/strong>, during the press conference, presented the installation and the concept of \u201cTransitions\u201d<\/strong><\/a>, identifying the most important branches in the development of Panasonic<\/strong><\/a> design and technology: Culture, Living Spaces<\/strong> and Community.<\/strong>
\n\"\"
\n\u201cFor the next 100 years<\/strong>\u201d \u2013 he said \u2013 \u201cPanasonic<\/strong> <\/a>does not want to limit itself to building objects, but sensations and experiences. We decided to name Transitions our contribution to this year\u2019s Design Week because the idea is to change, to evolve and to inaugurate Panasonic<\/strong><\/a>\u2019s next 100 years<\/strong>.\u201d
\nThe future certainly contains many challenges, and Panasonic<\/strong><\/a> is preparing to address them \u2013 as usual \u2013 without forgetting the tradition: \u201cOur goal is to improve people\u2019s quality of life\u201d, said Laurent Abadie, CEO of Panasonic Europe<\/a>.<\/strong>
\n\"\"
\n“The world quickly changes, but our values remain the same: to continue to innovate and to confront ourselves with the design, with the materials and with the spaces of human existence. We need inventiveness and flexibility, to achieve those transitions required by the challenges of today\u2019s world.\u201d
\nThe Panasonic<\/strong><\/a> initiative at Fuorisalone<\/strong> is completed by \u201cTransitions in Conversation\u201d, a series of talk events that will take place at the Sala della Passione<\/strong> of the Palazzo di Brera<\/strong>, to discuss the three key themes indicated by Shigeo Usui<\/strong>: \u201cCulture\u201d, \u201cLiving Space\u201d<\/strong> and \u201cCommunity\u201d.<\/strong>
\n\u201cTransitions\u201d<\/strong><\/a> will be open until April 22nd.
\nhttps:\/\/www.panasonic.com\/it\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

On April 17th, with a multi-voice press conference, was inaugurated the installation created by Panasonic Design team for the 2018 edition of the Fuorisalone: a big \u201cdrop\u201d that celebrates the…<\/p>\n","protected":false},"author":3,"featured_media":24297,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2497],"tags":[2639],"yoast_head":"\nPanasonic at Fuorisalone 2018: design can also be done with the air! - connessioni.biz<\/title>\n<meta name=\"description\" content=\"Connessioni \u00e8 un progetto di comunicazione integrata nato nel 2006 e pensato per creare un anello di congiunzione tra i mondi delle tecnologie e delle applicazioni, con quello dei loro utilizzatori e della progettazione.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.connessioni.biz\/en\/panasonic-at-fuorisalone-2018-design-can-also-be-done-with-the-air\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Panasonic at Fuorisalone 2018: design can also be done with the air! 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