The Sony BRAVIA range of professional displays expands, with new models designed to meet high-end and entry level B2B needs with flexible options and ease of integration and control.
Sony continues to expand its line-up of BRAVIA 4K HDR professional displays with the new BZ35J and BZ30J series. Born on the wave of the 32” FW-32BZ30J and 100” FW-100BZ40J models, the new products from 43” to 75” are designed to meet the needs of corporate and education environments of varying sizes, from large conference rooms and auditoriums to small rooms and meeting spaces, without forgetting the various digital signage applications.
The new BRAVIA professional displays, thanks to Pro mode, allow users to customize settings to suit different applications and environments, while the “One step” configuration ensures quick optimization with a simple button. IP control makes installation and integration simple, also thanks to the support of several important partners. Additionally, the mirroring capabilities of these new displays offer extensive connectivity with Wi-Fi, Bluetooth, built-in Chromecast and Apple AirPlay 2, so users can control, stream and share content quickly and easily. Both new series of professional BRAVIA also offer a new System-on-a-Chip (SoC) platform, with integrated Android operating system, which results in an improved interface for ease of use and efficiency, with startup quick and easy integration with applications.
Finally, the innovative design of the new displays deserves mention, with a logo on the side and terminals that facilitate installation, in particular to meet the needs of the B2B market. The products also integrate the latest 4K HDR X1 processor that enhances color, contrast, sharpness and movement, as well as TRILUMINOS PRO technology that delivers lifelike images with a wide color gamut.
The full line-up of BRAVIA professional displays is available in sizes ranging from 32” to 100”. The high-end BZ35J series, with brightness ranging from 560 to 570 nits and refresh rate of 120Hz, includes the FW-50BZ35J (50”) and FW-43BZ35J (43”) models. The entry-level BZ30J line-up, which reaches 440 nits of brightness with 60 Hz refresh rate, includes six models: FW-75BZ30J (75”), FW-65BZ30J (65”), FW-55BZ30J ( 55”), FW-50BZ30J (50”), FW-43BZ30J (43”) and FW-32BZ30J (32”, with 300 nits of brightness). The BZ30J and FW-50BZ35J series will be released this summer, while the FW-43BZ35J series will be available starting next fall.
The new BRAVIA displays will be presented by their product manager Kawtar Chamama in a webinar (in English) on June 23. Register here!