Report ISE 2019: Hitachi in advance on laser technology

Between 2021 and 2022 mercury lamps for projection will be definitively banned. Hitachi is already focusing on laser technology, and ISE 2019 has been a clear demonstration of this.
In the Hitachi stand, at ISE 2019, all the projectors were laser, no lamps. A clear sign of the company policy, which provides for the liquidation of the mercury lamp with a fair advance on the final date, mandatory, set for 2021-22. “It’s true” – confirms Andrea Verga, Hitachi Digital Media Group Sales Account – “we first moved, because by 2022 all the lamp projectors will have to be replaced. The market, moreover, is already asking for the new technology; in our stand, even the ultra short-throw are all laser-based.”
As an example, we could see an interesting 4.000 lumen ultra short-throw laser model in action, with a contrast ratio of 500.000: 1 characterized, like the entire Hitachi laser family, for 20.000 hours or 5 years warranty. In fact, laser technology allows longer duration without particular maintenance requirements. It’s a WXGA projector, not full HD, but suitable for many different applications, from the museum to the home cinema.
Its twin model, characterized by the same brightness, however, is equipped with interactive features, guaranteed by the new Hyper Five pen, which eliminates the need for more touches to change the writing phase in the erase one. In fact, if you normally need to select the pen tool on the screen and, if necessary, later select the eraser tool, with Hyper Five you just need to press a button on the pen, which from writing tool becomes rubber, and can cancel. In short, an extra convenience.

Andrea Verga showed us, with a certain pride, the edge blending installation realized with six projectors, “with three bands of blending, and two projectors stacking one on the other. The software is managed with the new automatic blending tool. Between the two projectors was mounted a Canon EOS camera that constantly looks at the screen and automatically realigns the projectors if for some reason they go out of place. The software” – concludes Andrea Verga – “is able to manage up to twelve projectors, for large installations. You can even program the rescan, so whenever you open the installation to the public, it in a store or in a museum, the painting is automatically blended and the blending is perfect.”
Also worth noting, in the interesting Hitachi’s booth at ISE 2019, is the virtual bowling alley, where infrared sensors read the passage of the ball on the track, sending signals to the PC that manages the game (with a software of a third part) and the Hitachi projectors take care of the screen and the track.
And finally, the electric motorcycle signed by Maxell, “covered” with images thanks to a 10.000 lumen model. Maxell is a well-known company known in the world mainly for tapes and videocassettes, but very projected in the future, as evidenced by its commitment to electric mobility, a goal for the protection of nature and planet. On the occasion of ISE 2019, Hitachi announced an agreement for the distribution of some lines of laser and LED projectors under the Maxell brand; the stand during the Amsterdam fair was therefore “shared” between the two companies, united by this commercial agreement.
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