A support for global growth and expansion of software solutions
Kramer, a leading audiovisual experience company, today announced the opening of a new research and development center in Noida, India. This is another step forward in its global expansion and strategic investment in new products and software solutions.
The new R&D center is an extension of Kramer’s global R&D organization, which includes offices in Israel and Canada. Kramer chose to invest in a state-of-the-art location: 1,000 m2 of office space, an R&D lab, a sales center, and advanced meeting and collaboration space.
The center will drive the development of applications and software solutions for UCC, an area in which Kramer is experiencing tremendous growth and interest from the global customer base. This is due to the hybrid working models now prevalent around the world and the need for secure, high-quality audio and video collaboration solutions. The company will hire locally for a variety of software development positions.
An audio video pioneer with more than 40 years of experience and more than 20 offices around the world, Kramer wants to create immersive experiences that transform the way people engage. Based on open design, Kramer’s solutions work with most technology brands, with a specific focus on the education, government, defense, and enterprise sectors.
Gilad Yron, CEO of Kramer, said, “Each year we invest a double-digit percentage of revenue in innovation. As part of our goal to build strong R&D capabilities around the world, India offers a huge opportunity in terms of talent and extending our geographic reach. We are excited about the potential our R&D center in Noida offers to expand our offerings in UCC and other software-focused products. Shortening the distance between our customers and product development is an important pillar of our strategy, which can be seen in every R&D center we have. The R&D center in Noida follows the same direction.”
Dorit Bitter, vice president of R&D at Kramer, added, “The ‘physi-digi’ world we live in requires innovative solutions that foster productivity and collaboration, both virtually and in person. Kramer’s vision is to meet this demand by creating technology that enables the world’s most intuitive end-to-end audiovisual experiences. Developing software applications, particularly to support the UCC industry, is a top priority, and we are confident that our new research and development center in Noida, India, will help us remain a leader in this field.”