The nhow hotel in Amsterdam becomes a projection canvas for ISE 2019

14-01-2019

The nhow Amsterdam RAI Hotel will host on its façade a fascinating mapping projection, the result of the collaboration between ISE, RAI, LANG and Green Hippo.

Integrated Systems Events and the RAI Amsterdam are combining to produce an exciting projection mapping display onto the façade of the brand new nhow Amsterdam RAI hotel, adjacent to the exhibition and conference centre. The eye-catching 25-storey, 650 room hotel has been developed by real estate developers COD and Being Development, NH Hotel Group and architects OMA.
Specially created content will be projected onto the nhow Amsterdam RAI Hotel from 15.0020.00 each day throughout the week of the ISE show (5-8 February 2019). The projection mapping showcase will be delivered by ISE 2019 Technology Partner and media server and digital display specialist Green Hippo, working alongside hire and production experts LANG, a long-term ISE Platinum Sponsor and Technology Partner.
The daily display will demonstrate the latest in projection mapping technology and include live feeds from the ISE show floor.

The challenge is to transform the glass facade of the nhow Amsterdam RAI into a fascinating projection surface, which will be realized thanks to 14 Panasonic PT-RZ31K projectors, for a total of about 400.000 lumens. Using Hippotizer V4+ Media Servers Green Hippo’s 3D mapping applications will be used to map live data visualisations, custom content and perspective mapping onto the hotel.
Mike Blackman, Managing Director of Integrated Systems Events, commented: “This unique showcase brings together the elements that make ISE such a special occasion – the harnessing of state-of-the-art technology with some of the world’s finest creative minds and production experts to creative a unique, immersive experience. It’s an exciting addition to ISE 2019.”
Integrated Systems Events is the producer of Integrated Systems Europe, the world’s largest Audio Visual and systems integration show. RAI Amsterdam is one of The Netherland’s leading exhibition and conference centres.
Paul Riemens, CEO of RAI Amsterdam, commented: “We are delighted to support this exciting initiative at ISE 2019 together with Being Development, COD, nhow and Pleijsier Bouw. The new nhow Amsterdam RAI will be the canvas for the ISE showcase and is a welcome addition to the ‘RAI family’ to further enhance the experience of exhibition attendees visiting RAI Amsterdam.”

www.iseurope.org
www.rai.nl

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